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Take a holistic approach to managing all of your dealer’s departments
Dapda Experience 360º gives you a complete and customisable platform to break down silos between the marketing, sales and after-sales departments, and increase the efficiency, performance, billing and profitability of your entire dealer
Learn about the Solutions and Services integrated in Dapda Experience 360

The intelligent manager that will simplify the debugging of your database, both of the DMS and CRM, achieving a quality database, allowing you to recover lost sales opportunities, such as automating periodic after-sales campaigns to increase repair shop traffic, billing and business profitability

The lead manager that helps you to manage your leads in record time. You will have all the centralised lead entry channels in one place, allowing you to measure in real time the return on your marketing investments and the effectiveness of your sales team

The CRM created exclusively for the automotive sector, which enables the sales channel to be automated, streamlining workflows and stimulating exposure traffic. It manages in an agile and simple way the stock of vehicles, control of rates, campaigns, estimates, test drive, database…

Websites designed exclusively for the automotive sector, with the most appropriate methodology and technology to make the user experience pleasant and intuitive, developed and optimised to be better positioned and convert user visits into leads

Personalised digital marketing strategies that will help your dealer differentiate itself from its competition; attracting and retaining clients through our own methodology, and achieving the best results in the searches of potential buyers

Call Center Auto is the best complement to any strategy. A team of professionals specialised in the automotive sector who will contact their clients to carry out different actions that are necessary to increase exposure traffic, either by prequalifying leads, getting more repair shop appointments, quality surveys, turn-down surveys…
A fully configurable ecosystem according to your needs
Dapda Experience 360º allows you to configure your own digital ecosystem with the solutions and services available to suit the needs of your business and teams so they can be be present and accompany the customer at all times during their purchase process
The entire ecosystem as a whole is designed to unify the objectives of the marketing, sales and after-sales departments, making you visible in the five essential phases where every dealer must be present in the digital environment:
Goals
1. Positioning 2. Visibility
Services / Solutions / Actions

At Dapda Motor Digital we work with our own marketing strategies, obtaining the best results in the searches of potential buyers, making our clients more visible compared with their competition

Your presence is essential to obtain positioning, visibility and potential clients. Thanks to WebMotion you will have a customised web solution, developed with the best technology and methodology to convert visits from your website into potential clients
Goals
1. Converting online visits into leads 2. Giving reasons for being chosen
Services / Solutions / Actions

Thanks to our WebMotion solution, we will develop a website designed to make the user experience pleasant and intuitive.
We apply our own methodologies following a logical sales process within your online dealer to lead visitors to leave their data and become leads
Goals
1. Qualifying the leads obtained
2. Converting leads to exposure traffic
3. Effective follow-ups by the sales team
4. Retrieving the interest of those customers who ended up not buying
Services / Solutions / Actions

Speed, quality and efficiency define Call Center Auto. A team specialised in getting visits and supporting sales and post-sales teams.

Lead management taken to a the next level. LeadIn Manager enables your sales team to service leads in record time. All channels and sources of lead input of your dealer will be centralised in one place, allowing you to measure in real time the response time and the effectiveness of your sales team, as well as the return on your marketing investments.

The market-leading automotive CRM that automates the sales channel by streamlining workflows and stimulating exposure work.
You can manage in an agile and simple way the control of rates, your stock of vehicles, test drive, sales schedules…

BDCNet will allow you to generate automated sales and post-sales campaigns in an intelligent way, using a comprehensive database debugging, allowing you to recover lost sales opportunities through active micro-segmentation thanks to Data Mining
Goals
1. Making them return to the repair shop after the warranty is expired
2. Increasing the flow of repair shop appointments
3. Increasing turnover
4. Increasing efficiency and profitability
Services / Solutions / Actions

BDCNet will allow you to increase in an agile and automated way repair shop traffic, billing and profitability of your campaigns. Giving you the possibility of segmenting up to a trillion different possibilities automatically, combining and automating calls, email and personalised SMS campaigns for each client.
You will be able to streamline, increase and make more profitable the repair shop workflow by increasing the number of appointments.
Unlike other solutions on the market, you don’t have to export your database or transfer it to any third party.
Profitability – BDCNet in Figures:
The return on investment for dealers who already use BDCNet reaches an average of €12 for €1 invested.
During the year 2019, thanks to BDCNet, 220,000 repair shop appointments were obtained.
Goals
1. Positioning
2. Visibility
Services / Solutions / Actions

At Dapda Motor Digital we work with our own marketing strategies, obtaining the best results in the searches of potential buyers, making our clients more visible compared with their competition

Greater impact on SEO. The opinions collected by Trikomer about its dealer are more relevant in the positioning for search results in Google. In addition, you will get more positive reviews on your Google My Business tab, standing out from your competition.

Your presence is essential to obtain positioning, visibility and potential clients. Thanks to WebMotion you will have a customised web solution, developed with the best technology and methodology to convert visits from your website into potential clients
Goals
1. Converting online visits into leads
2. Giving reasons for being chosen
Services / Solutions / Actions

Thanks to our WebMotion solution, we will develop a website designed to make the user experience pleasant and intuitive.
We apply our own methodologies following a logical sales process within your online dealer to lead visitors to leave their data and become leads

Giving your customers reasons to choose your dealer is essential. Trikomer will display the online opinions and recommendations of other customers who have already purchased a vehicle or got a repair shop service from their dealer
Customer opinions are only effective if they are completely true and verified by a third party. Trikomer is the only provider of certified reviews by eConsumer Quality, so your website visitors will know that the reviews displayed are from real customers certified by a brand as trusted as eConsumer Quality
Goals
1. Qualifying the leads obtained
2. Converting leads to exposure traffic
3. Effective follow-ups by the sales team
4. Retrieving the interest of those customers who ended up not buying
Services / Solutions / Actions

Speed, quality and efficiency define Call Center Auto. A team specialised in getting visits and supporting sales and post-sales teams.

Lead management taken to a the next level. LeadIn Manager enables your sales team to service leads in record time. All channels and sources of lead input of your dealer will be centralised in one place, allowing you to measure in real time the response time and the effectiveness of your sales team, as well as the return on your marketing investments.

The market-leading automotive CRM that automates the sales channel by streamlining workflows and stimulating exposure work.
You can manage in an agile and simple way the control of rates, your stock of vehicles, test drive, sales schedules…

BDCNet will allow you to generate automated sales and post-sales campaigns in an intelligent way, using a comprehensive database debugging, allowing you to recover lost sales opportunities through active micro-segmentation thanks to Data Mining
Goals
1. Getting customer reviews to display on all digital channels: Website, social media…
2. Getting more reviews, ratings and stars for your Google My Business tab
Servicios / Soluciones / Acciones

Trikomer is in charge of proactively collecting the opinions of customers and showing them on all channels where their dealer is active. It is the first Spanish platform of opinions specialised in the automotive sector. Managed and assisted from start to finish, so that your team can focus in what matters most, your business.
Trikomer works with a pioneering rating system that allows the inclusion of all the professionals of your dealership, naturally positioning them in the first search results in Google and exponentially increasing the collection of recommendations, ratings and stars for their Google My Business tab.
In addition, you will be able to accurately control, manage and measure the quality indices set by the brand, such as the loyalty of your customers and their degree of satisfaction after a sale or visit to the repair shop.
Goals
1. Making them return to the repair shop after the warranty is expired
2. Increasing the flow of repair shop appointments
3. Increasing turnover
4. Increasing efficiency and profitability
Services / Solutions / Actions

BDCNet will allow you to increase in an agile and automated way repair shop traffic, billing and profitability of your campaigns. Giving you the possibility of segmenting up to a trillion different possibilities automatically, combining and automating calls, email and personalised SMS campaigns for each client.
You will be able to streamline, increase and make more profitable the repair shop workflow by increasing the number of appointments.
Unlike other solutions on the market, you don’t have to export your database or transfer it to any third party.
Profitability – BDCNet in Figures:
The return on investment for dealers who already use BDCNet reaches an average of €12 for €1 invested.
During the year 2019, thanks to BDCNet, 220,000 repair shop appointments were obtained.
See how Dapda Experience 360º can help your dealer:
More efficient and coordinated management of the marketing, sales and after-sales departments
More visibility and positioning in the online environment
Greater optimisation, conversion and profitability in digital marketing campaigns
More lead volume and more sales
More flexibility and speed in the management of leads
More conversion of leads to exposure traffic
Exceeding the quality indices set by the brand
More flow in repair shop appointments
More control and better management of customer satisfaction
More opinions and stars on Google My Business and Facebook
Improving the quality of your database
Measuring digital success more easily
Vea cómo Dapda Experience 360º puede ayudar a su concesionario:
Una gestión más eficaz y coordinada de los departamentos de marketing, ventas y postventa
Más visibilidad y posicionamiento en el entorno online
Mayor optimización, conversión y rentabilidad en campañas de marketing digital
Más volumen de leads y más ventas
Más agilidad y rapidez en la gestión de los leads
Más conversión de leads a tráfico de exposición
Superar los índices de calidad fijados por la marca
Más flujo en citas de taller
Más control y mejor gestión en la satisfacción del cliente
Más opiniones y estrellas en Google My Business y Facebook
Mejorar la calidad de su base de datos
Más facilidad y sencillez para medir el éxito digital
